The purpose of this seminar is to give you a thorough introduction to the business of “Private Banking” and a good understanding of how the goals and needs of private banking clients can be met through careful financial planning and “standard” as well as tailored investment solutions.
We start with a general introduction to private banking. We give an overview of the industry and its players and we discuss the current opportunities and challenges in private banking.
We then take a closer look at the wealth planning process. We discuss how the clients can be categorized according to various wealth and personal characteristics and we explain how wealth money should be managed according to the client’s situational profile (economic circumstances, stage of life risk tolerance, tax situation etc.). We also discuss the roles and requirements of financial advisors/relationship managers.
We then turn to the asset management process. We give an overview of traditional and alternative asset classes and their characteristics, and we explain how to build the investor’s portfolio in accordance with capital market expectations and investment policy. We discuss how traditional portfolio theory (quantitative models) and behavioural finance can be integrated in the portfolio construction process. We also explain how financial and human capital can be optimally balanced according to the client’s risk-return objectives and investment constraints.
On day three, we give practical examples of investment solutions that are offered to private banking clients. Such solutions include traditional asset classes - equity and fixed income – as well as alternative investments such as hedge funds, private equity, real estate, derivatives, ETFs and “structured” products. We explain the risk and return characteristics of the products, and we discuss their suitability for private banking clients.
Finally, we explain how investment performance can be measured, appraised and communicated to the client. We also discuss the all-important ethical aspects of investment the advisory/wealth management business.